Founded in 1884, the American Kennel Club has long been the nation’s leading not-for-profit organization dedicated to promoting responsible dog ownership, maintaining the integrity of its registry and advancing the sport of the purebred dog. The AKC advocates for protecting the health and well-being of all dogs and cherishing them as companions.
www.akc.org is the leading online resource for dog related information and is the internet’s most frequently visited canine site with over 1.6 million unique visitors monthly.
AKC has over 400,000 followers on Facebook and Twitter.
Print publications, New Puppy Handbook and AKC Family Dog magazine are distributed to over 700,000 consumers annually.
Online Publications, AKC Family Dog and the Your AKC newsletter have a distribution of over 2 million annually.
Dedicated e-blast campaigns are targeted to club members, breeders, registrants and general consumers.